![]() When your Change Management Process and Strategy don't go to plan.Change Management Storytelling : 3 Little Pigs Make Strategic Choices.Change Management Storytelling: Do you communicate like a Whale or Dolphin ?.Storytelling Passes the Productivity Test 4 of 10.Change Management Storytelling? Don't Tell, just demonstrate Part 2 of 2.We are different! That is not Sales Storytelling anymore.I was inspired by Libby Spear’s Slide Deck to write this blog. Here is what I ask you to consider… If you are responsible for Change Management would you now effect it with Conventional Business Rhetoric or with a Business Story ? When reduced to conventional rhetoric it is neither interesting nor memorable, but the biggest disadvantage is that it does not influence or excite an individual to take action. They too built their houses with bricks and lived happily ever after. The two little pigs now felt sorry for having been so lazy. He tried to enter through the chimney but the third little pig boiled a big pot of water and kept it below the chimney. He kept trying for hours but the house was very strong and the little pigs were safe inside. ![]() The big bad wolf tried to huff and puff and blow the house down, but he could not. Now, the two little pigs were terrified and ran to the third pig’s house that was made of bricks. The big bad wolf now came to this house and huffed and puffed and blew the house down in hardly any time. The frightened little pig ran to the second pig’s house that was made of sticks. ![]() The big bad wolf went to the first house and huffed and puffed and blew the house down in minutes. The third little pig worked hard all day and built his house with bricks.Ī big bad wolf saw the two little pigs while they danced and played and thought, “What juicy tender meals they will make!” He chased the two pigs and they ran and hid in their houses. They built their houses very quickly and then sang and danced all day because they were lazy. One pig built a house of straw while the second pig built his house with sticks. Once upon a time there were three little pigs. Manages to break the Straw and Stick house but unable to break Brick House Lets try and convert the story in to something that we can use to appeal intellectually or as conventional business rhetoric Think about what the Three Little Pigs would look like if we reduced the story to conventional rhetoric. “People are not inspired to act by reason alone.” (Fryer, 2003). ![]() But the faith that reasons alone will result in acceptance of change by staff has never really been borne out in practice. The reasons are all rational and correct. We are loosing competitive edge in the marketplace.We work with too many different systems.We are changing over to a new system because our current systems are complex.On the first day of the project I looked at all the reasons why the changes were being introduced. I recently worked with a prominent IT company where the brief was to develop a Change Management Narrative to manage significant changes that were being implemented within the business. This blog is for you if you are of an opinion that persuading people to change on an intellectual basis is enough. Change Management Storytelling requires more than just Conventional Business Rhetoric.
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |